Alan Keller is the Vice President of Revenue at TrustLab in Palo Alto, California.
Previously he worked as the Vice President of Sales for Athenian,
and the Chief Revenue Officer and Chief Enterprise Sales Officer at Duda.
I have spent more than two decades leading commercial organizations and helping technology companies grow, specializing in the journey from recently established product-market fit to global scale. I have worked with early-stage, venture capital and growth-equity backed, and publicly listed organizations to help them scale at pace across multiple geographies.
This experience has given me a unique insight into the qualities that enable businesses and their leaders to create and take advantage of opportunities.
As an experienced commercial leader I enjoy most:
๐ค Working alongside Product and R&D colleagues to help ensure product-market fit based on real prospect & customer feedback from our core ICPs
๐ Collaborating with the Marketing and Strategy teams to refine our strategic narrative to the market
๐ Joining forces with Finance to build revenue/expense forecasts and strategic plans to meet our objectives
๐ช Hiring, training, and enabling a team of amazing sales, sales engineering, and account management folks to take the above and go out and execute at a world-class level
๐ Thinking big...taking what weโre doing today and figuring out how to 10x it through strategies like the development of new ICPs, new product, international expansion, corporate development, etc.
As a human outside of work I enjoy most:
๐ Experiencing the world through the eyes of my two daughters and road tripping as a family in our VW Eurovan
๐ธ Playing and listening to great music with lifelong friends
๐ Taking care of and restoring the land we live on in rural Northern California
๐จโ๐ป Learning about new technology and how we can use it to better ourselves and society as a whole
TrustLab
2023 โ Current
TrustLab is an advanced AI technology platform for gathering and analyzing open web data in order to mitigate harm such as disinformation, violence and extremism, human trafficking, and other harm vectors. Our mission is to keep people, brands, and governments safe.
Our customers are the largest social media platforms, governments, and businesses of all types that wish to monitor, investigate, and moderate high-harm content.
TrustLab has raised $20M of venture funding to date from USVP, Foundation Capital, In-Q-Tel, and others.
Marketgoo (advisor)
2022โPresent
Marketgoo is a leading SEO analysis tool, specializing in a white-label offering that large hosting providers can resell to their customers under their own brand.
I advise the CEO and business teams on commercial strategy and GTM.
Athenian
2022 โ 2023
Athenian is an engineering metrics platform that gives radical insight to your software development pipeline, empowering your teams to autonomously improve.
Our customers were modern engineering orgs who werenโt getting what they needed from the basics such as DORA metrics and needed to increase velocity.
Athenian was acquired in mid-2023.
Duda
2012โ2022
Duda is the leading digital presence SaaS platform for web professionals.
The Duda platform enables enterprises, agencies, and technology platforms of all sizes to create personalized and dynamic web presence solutions without the need to invest in hours of costly development time.
Duda's clients represent the biggest tech and media brands around the globe, including GoDaddy, TripAdvisor, Thryv, ZenBusiness, Cloudbeds, 1&1 Ionos, Hibu, Hearst, Solocal, ItaliaOnline, Publicar, Appfolio, and more than 40,000 independent web professionals around the globe.
Duda is headquartered in Palo Alto, California, with offices in Tel Aviv, Israel, Denver, CO, London, UK, and Florianopolis, Brazil. Duda is backed by Susquehanna Growth Equity, Pitango, and Zeev Ventures and has raised a total of $100M in funding to date.
I started at Duda in early 2012 and exited over 10 years later having built and run most commercial functions across the business, and I remain an advisor to the founders.